The Economist: Researchers are learning about language and the brain by offering fun diversions through social networks. Serious Games
Berkeley-based company Five is not delivering a personality test, but guessing the results one would get from a personality test based on Facebook scribblings.
Score or a prediction …
Inventive, Sensitive, Outgoing, Efficient …
And Facebook masks – some being so wicked with pen in hand; and yet utter sweethearts in person. ‘So (conscious or unconscious) Facebook masks skew the results.’
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